Jul 17, 2007

How much is too much?

I was waiting for the official press release (even if I knew this beforehand) and it finally came today: Fox International Channels bought another Latin American company based in Bs. As., Argentina, being this last one Digital Ventures, the "mother" company of Directa Network, InZearch, Afiliados Hispanos and Performa Network.

If to that you add the fact that Fox International Channels also bought ClickDiario, you have the biggest online ad network in LatAm in hands of just one company.

I am glad for the sellers, I am sure this will help the development of their companies, but I can't help it to be a little scared with such a big adnetwork in hands of just one company...

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