Feb 17, 2009

It's a Pattern, People!

Most of my readers (being all very well informed people) they probably already know about the outrage caused by Facebook's new "terms of service". Those readers that have been following me for a while also know that this queen of online networking have been avoiding Facebook like the plague.

I just want to point out that this is not "a mistake". It is clear that Facebook is controlled by not very ethical people that are willing to do whatever it takes to make money. Problem is, you, your pictures and your content are involved in that.

Let me say it again. It's not a mistake. It's a pattern. So think about it. I know that Facebook can make your life easy to stay in touch with friends and acquaintances, but it can also go against you in more ways that you can imagine. And the guys at the top of the company seem to be trying -once and again- to use you, no matter what.

As I said before, as a marketer of course I would like my company to be out there. Me, as a person, no thanks! I would rather be a bit busier to keep in touch with friends and foes that allow a company to blatantly use my material and on the other hand, I am not sure it really helps you to have more free time for productive things.

Inform yourself. Here is a very interesting comparison of "terms of service" that includes MySpace, YouTube, Linkedin and Facebook among others.

Friends, I love you all but I will not be in Facebook until it changes management. The worst evil empire of mass communications will be better than these guys!

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